Lisa Louise Neufeld is the founder and owner of Julou Inc, a high fashion maternity line. 
She has always been a passionate fashion enthusiast, which explains her  interest in starting a maternity fashion line.

When she became pregnant with her first child she was distressed by the transition from her regular clothing to maternity and what little was available in terms of “fashionable” clothing.
By the time she had her second child, she was customizing pieces, pulling in fabric and changing the appearance of the maternity clothes she purchased so she could create a look that was more like her. The compliments she received from people, made her think she needed to do something about what’s available in the market and voila! Julou was born! 

She has been designing and creating a maternity line she believes holds true to the trends and fashions of today, limiting the transition of personal style when pregnant. The look is fresh, edgy and elegant.